Contains detailed company and industry news and information including company profiles, brand information, rankings, investment reports, market research reports, SWOT reports, company histories, and more. Contents: Company and industry information, articles, and statistical data.
This collection, comprised of ABI/INFORM Global, Trade & Industry, and Dateline, contains resources covering accounting, marketing, sports and business, and economics. Contents: Full-text articles, dissertations, working papers, periodicals, country- and industry-focused reports, case studies, and market information.
Coverage includes sports equipment sales, sports participation statistics, the fan market, sports marketing information, and sponsorship for all major sports. Contents: Full-text news and market research.
This custom link allows patrons to search across several ProQuest databases including APA PsycInfo, Healthcare Administration Database, Education database, Psychology Database, Research Library, and Social Science Database. Contents: Full-text articles, abstracts, and ebooks.
Newspapers covered includes The New York Times, The Wall Street Journal, Washington Post, Los Angeles Times, Boston Globe, Newsday, and Chicago Tribune. Contents: Full-text newspaper articles, broadcast transcripts, blogs, and news sites from the United States.
Contents: Full-text NY Times articles, including New York Times Book Review (1988-present), New York Times Magazine (1997-present), New York Times Online (2015-present), and New York Times Video (2018-present). Updated daily.
Subjects are geared towards business and marketing statistical needs, and include consumer goods, media, politics, sports, travel, and technology. Contents: Statistical information, data, infographics, and tables.
Contains U.S. adult (18+) consumer data on product and brand usage, spending behavior, and media habits. Users can create custom reports to analyze demographic and/or psychographic characteristics of product users and their media behavior. Note: Access is limited to 5 users at a time. Need search tips? Take a look at our YouTube video and the Simmons Insights (formerly Simmons OneView) Help section of our Marketing: Statistical Sources Guide.