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JOUR 39003: Journalism Innovation

About this Guide

Course Description:

Journalism Innovation examines current media models and seeks emerging/future models to support journalism. By understanding and critiquing emerging, entrepreneurial journalism business models, and engaging with innovative media professionals, students will apply creative solutions to the challenges around sustaining a healthy and financially viable journalism ecosystem

Assignment:
The library session will focus on how to research your own journalism innovation. You'll need argue in favor of your business and funding model. Sections include:  Executive Summary; Company Description; Product; Competition; Marketing Plan; Operational Plan; Mangement & Organization; Startup Expenses;  & a Reference List in APA format.

Cathy Michael

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Cathy Michael
Contact:
607-274-1293
Website