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Porter's Five Forces

Cathy Michael

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Cathy Michael
she/her
Contact:
Ithaca College Library 953 Danby Rd
Ithaca, NY 14850‑7002
607-274-1293
Website

Sources to Get You Started

Define the industry in which a company operates. You may do this a few different ways. If the company is publicly traded, look at the Form 10-k report (Item 1-Business). You can either go to the company's website and then go to Investor Relations and search for the latest 10-k or go to the SEC site and search there under the company's name.

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